Desh Ka Prakriti Parikshan Abhiyaan
Context:
Recently, the first phase of the ‘Desh Ka Prakriti Parikshan Abhiyaan’ was concluded alongside setting five Guinness World Records.
Relevance:
GS-02 (Government policies and interventions)
About:
- It is launched by the Ministry of Ayush.
- It aims to integrate Ayurveda-based health assessments into mainstream healthcare. campaign
- This Abhiyan highlights India’s leadership in personalised healthcare and the growing global recognition of Ayurveda.
Key Highlights of Desh Ka Prakriti Parikshan Abhiyaan:
- Five Guinness World Records: Most pledges for a health campaign (week, month, and overall), largest online photo album of digital certificates, and largest video album of people saying the same sentence.
- Massive Participation: Over 1.29 crore individuals underwent Prakriti assessment, surpassing the target of 1 crore.
- High Volunteer Engagement: 181,667 volunteers, including Ayurveda students, teachers, and physicians, actively participated.
- Government Support: Led by the Ministry of Ayush with strong backing from NCISM and various state governments.
- Leadership Recognition: Prime Minister Narendra Modi and President Droupadi Murmu played key roles in promoting the campaign.
- Scientific Integration: Data from the campaign to support evidence-based research, bridging Ayurveda with modern medicine.
- Global Ayurveda Promotion: Reinforces India’s role in advocating Ayurveda as a preventive healthcare approach globally.
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