Start-Up Village Entrepreneurship Programme (SVEP)

#GS3 #RuralDevelopment


Start-up Village Entrepreneurship Programme (SVEP), the sub-scheme under the Deendayal Antyodaya Yojana – National Rural Livelihoods Mission (DAY-NRLM) has the objective of helping rural households including women to set-up enterprises.



  • Any Rural poor who is willing to be entrepreneurial and self-reliant is eligible to be part of this programme. Highly vulnerable beneficiaries under MGNREGA, marginalized sections, women, SC and ST communities and rural artisans will be given specific preference in the selection, as part of this programme.
  • The overall objective of SVEP is to implement the Government’s efforts to stimulate economic growth and reduce poverty and unemployment in the villages by helping start and support rural enterprises.


The key objectives of SVEP are:

  • To enable rural poor to set up their enterprises, in its proof of concept phase, by developing a sustainable model for Village Entrepreneurship promotion through integrated ICT techniques and tools for training and capacity building, enterprise advisory services and to provide loans from banks/SHG & federations. These enterprises may be individual or group enterprises and should cover manufacturing, services and trading.
  • These enterprises should cover traditional skills as well as new skills. They should also cover existing consumption and production of rural areas and should also cover new consumption and production of the rural areas, including the new consumption driven by government’s priorities like RURBAN mission, Swachh Bharat Abhiyan, etc.
  • Develop local resources by training a pool of village-level community cadre (CRP EP) and build the capacity of the NRLM and SHG federations to monitor and direct the work of the CRP-EPs.
  • Help the rural entrepreneurs to access finance for starting their enterprises from the NRLM SHG and federations, the banking systems including the proposed MUDRA bank.
  • The SVEP would also work with the input and output supply chains for farm produce, artisanal products and other goods & services to help increase rural incomes.
  • Skill-building support is provided to all the entrepreneurs supported under the Start-up Village Entrepreneurship Programme through Community Resource Persons for Enterprise Promotion (CRP-EP).
  • SVEP process mandates the preparation of a Detailed Project Report (DPR) for each block. The DPR provides estimates of the potential of enterprises in various sectors in the block. The entrepreneurs have the freedom to identify the sectors in which they want to start businesses based on an assessment of market potential.
Print Friendly and PDF
blog comments powered by Disqus